Datenschutz
Preamble
With the following privacy policy, we want to inform you about the types of your personal data (hereinafter also referred to as “data”) that we process, for what purposes, and to what extent. The privacy policy applies to all processing of personal data carried out by us, both in the provision of our services and particularly on our websites, in mobile applications, and within external online presences, such as our social media profiles (hereinafter collectively referred to as the “online offer”).
The terms used are gender-neutral.
Date: July 2, 2025
Table of Contents
Preamble
Responsible Party
Overview of Processes
Legal Bases
Security Measures
Transmission of Personal Data
International Data Transfers
General Information on Data Storage and Deletion
Rights of Data Subjects
Business Services
Payment Procedures
Provision of the Online Offer and Web Hosting
Use of Cookies
Blogs and Publication Media
Contact and Inquiry Management
Communication via Messenger
Newsletters and Electronic Notifications
Advertising Communication via Email, Post, Fax, or Telephone
Sweepstakes and Contests
Web Analytics, Monitoring, and Optimization
Affiliate Programs and Affiliate Links
Customer Reviews and Evaluation Processes
Social Media Presence
Plug-ins and Embedded Functions and Content
Responsible Party
Yvonne Klein
Zum Siepen 28
59872 Meschede
Email: Info@yvonneklein.de
Overview of Processing
The following overview summarizes the types of processed data and the purposes of their processing and refers to the affected persons.
Types of Processed Data:
Inventory data
Payment data
Location data
Contact data
Content data
Contract data
Usage data
Meta, communication, and procedural data
Log data
Categories of Affected Persons
Service recipients and clients
Prospects
Communication partners
Users
Sweepstakes and contest participants
Business and contractual partners
Purposes of Processing
Provision of contractual services and fulfillment of contractual obligations
Communication
Security measures
Direct marketing
Reach measurement
Office and organizational procedures
Affiliate tracking
Organizational and administrative procedures
Conducting sweepstakes and contests
Feedback
Marketing
Profiles with user-related information
Provision of our online offer and user-friendliness
Information technology infrastructure
Public relations
Promotion
Business processes and operational procedures
Legal Bases
Consent (Art. 6 (1) Sentence 1 (a) DSGVO) – The data subject has consented to the processing of their personal data for a specific purpose or multiple purposes.
Contract fulfillment and pre-contractual inquiries (Art. 6 (1) Sentence 1 (b) DSGVO) – Processing is necessary for the performance of a contract to which the data subject is a party or for pre-contractual measures taken at the request of the data subject.
Legal obligation (Art. 6 (1) Sentence 1 (c) DSGVO) – Processing is necessary to fulfill a legal obligation to which the controller is subject.
Legitimate interests (Art. 6 (1) Sentence 1 (f) DSGVO) – Processing is necessary for the purposes of the legitimate interests pursued by the controller or a third party, provided that the interests or fundamental rights and freedoms of the data subject do not override those interests.
National Data Protection Regulations in Germany
In addition to the GDPR, national data protection regulations in Germany apply, including the Federal Data Protection Act (BDSG). The BDSG contains specific regulations on the right to access, the right to erasure, the right to object, the processing of special categories of personal data, the processing for other purposes, and the transfer and automated decision-making, including profiling. Furthermore, state data protection laws in individual federal states may apply.
Security Measures
We implement appropriate technical and organizational measures in accordance with the legal requirements to ensure a level of protection appropriate to the risk, taking into account the state of the art, implementation costs, and the nature, scope, context, and purposes of processing, as well as the varying likelihood and severity of risks to the rights and freedoms of natural persons.
Measures include securing the confidentiality, integrity, and availability of data through the control of physical and electronic access to the data, as well as access, input, transmission, securing the availability, and separation of data. We have also implemented procedures to ensure the exercise of data subject rights, data deletion, and responses to data threats.
Transmission of Personal Data
In the course of processing personal data, it may be necessary to transmit or disclose these to other entities, companies, legally independent organizations, or individuals. The recipients of this data may include service providers entrusted with IT tasks or providers of services and content integrated into the website.
International Data Transfers
If we transfer data to a third country (i.e., outside the European Union (EU) or European Economic Area (EEA)) or if this occurs as part of the use of third-party services or disclosure or transmission of data to other entities, this will always be done in compliance with the legal requirements.
For data transfers to the USA, we primarily rely on the Data Privacy Framework (DPF), which was recognized by an adequacy decision from the EU Commission on July 10, 2023, as a secure legal framework. Additionally, we have concluded Standard Contractual Clauses with the respective providers, which comply with the EU Commission’s requirements and establish contractual obligations for the protection of your data.
General Information on Data Storage and Deletion
We delete personal data processed by us in accordance with the statutory regulations as soon as the underlying consents are revoked or no further legal grounds for processing exist.
Rights of Data Subjects
As a data subject, you have various rights under the GDPR, including the right to access, correction, deletion, and objection, as well as the right to data portability and the right to file a complaint with the supervisory authority.
eCommerce and Payment Providers
Digistore24
Some of our products, services, and content are offered by Digistore24 as a reseller. The provider and contractual partner is Digistore24 GmbH, St.-Godehard-Straße 32, 31139 Hildesheim. The data that Digistore24 stores and processes when visiting this website is detailed in Digistore24’s own privacy policy as the data controller. Further information can be found in Digistore24’s privacy policy: https://www.digistore24.com/dataschutz.
Calendly
On our website, you have the opportunity to schedule appointments with us. For booking appointments, we use the tool “Calendly.” The provider is Calendly LLC, 271 17th St NW, 10th Floor, Atlanta, Georgia 30363, USA (hereinafter referred to as “Calendly”).
For the purpose of appointment booking, you enter the requested data and the desired appointment in the designated form. The entered data will be used for scheduling, conducting, and if necessary, for follow-up of the appointment. The appointment data will be stored on the servers of Calendly, whose privacy policy you can view here: https://calendly.com/privacy.
The data you enter will remain with us until you request deletion, revoke your consent for storage, or the purpose for storing the data no longer exists. Mandatory legal provisions, particularly retention periods, remain unaffected.
The legal basis for data processing is Article 6, Paragraph 1, lit. f DSGVO. The website operator has a legitimate interest in a simplified appointment scheduling process with prospects and clients. If consent has been requested, processing is exclusively based on Article 6, Paragraph 1, lit. a DSGVO and § 25, Paragraph 1 TDDTG, insofar as the consent includes the storage of cookies or access to information on the user’s device (e.g., device fingerprinting) in the sense of TDDTG. The consent can be revoked at any time.
The data transfer to the USA is based on the Standard Contractual Clauses of the EU Commission. Details can be found here: https://calendly.com/pages/dpa.
The company is certified under the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA that aims to ensure compliance with European data protection standards when processing data in the USA. Every company certified under the DPF commits to complying with these data protection standards. For more information, you can visit the provider’s link: https://www.dataprivacyframework.gov/participant/6050.
Data Processing Agreement
Data Collection on This Website
Communication via WhatsApp
For communication with our customers and other third parties, we use the instant messaging service WhatsApp. The provider is WhatsApp Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.
The communication takes place through end-to-end encryption (peer-to-peer), which prevents WhatsApp or other third parties from accessing the communication content. However, WhatsApp has access to metadata generated during the communication process (e.g., sender, recipient, and time). We also point out that WhatsApp, according to its own statement, shares personal data of its users with its parent company Meta, which is based in the USA. For more details on data processing, please refer to WhatsApp’s privacy policy: https://www.whatsapp.com/legal/#privacy-policy.
The use of WhatsApp is based on our legitimate interest in having a fast and efficient communication channel with customers, prospects, and other business and contractual partners (Article 6(1)(f) GDPR). If explicit consent has been requested, data processing is solely based on that consent; it can be revoked at any time, effective in the future.
The communication content exchanged between you and us on WhatsApp will remain with us until you request its deletion, revoke your consent for storage, or the purpose for storing the data no longer applies (e.g., after completing the processing of your request). Mandatory legal provisions, especially retention periods, remain unaffected.
The company is certified under the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA that aims to ensure compliance with European data protection standards when processing data in the USA. Every company certified under the DPF commits to complying with these data protection standards. For more information, you can visit the provider’s link: https://www.dataprivacyframework.gov/s/participant-search/participant-detail?contact=true&id=a2zt00000011sfnAAA&status=Active.
We use WhatsApp in the “WhatsApp Business” version.
The data transfer to the USA is based on the Standard Contractual Clauses of the EU Commission. Details can be found here: https://www.whatsapp.com/legal/business-data-transfer-addendum.
We have configured our WhatsApp accounts so that there is no automatic syncing of data with the address book on the smartphones being used.
We have concluded a Data Processing Agreement (DPA) with the above-mentioned provider.
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